The problem
Rudrika by Tara sells handloom and silk sarees curated in Kochi: silk, Banarasi and georgette, Tussar, linen, cotton and Kota Doria, an everyday line called Teera by Rudrika, and limited pieces sold on pre-order. A saree brand like this grows on Instagram and WhatsApp first, and that is where the work piles up: every enquiry is a chat about the fabric, the blouse, the price and the delivery, a limited piece gets promised to two people, and nobody can say which collection sold this month. The brand needed a store of its own that could carry the catalogue with the care it deserves, take the order and the payment, and still keep WhatsApp close for the customer who wants to ask first. Tagline on the site: "Handcrafted sarees, designed for your story."
What we built
An online store at rudrika.in on Next.js, with optimised WebP imagery so the sarees look right on a phone. The catalogue is organised the way the brand thinks: shop by fabric, new arrivals, collections, a styling section and "Letters", short articles on fabric and care. Each product carries its price and discount, colour choices and an "Add to bag" button. Customers can sign in or create an account, keep a wishlist, track an order and join Rudrika Circle. Payments run through UPI, cards and net banking; prices include GST; free shipping across India applies on orders above Rs 4,999; pure silk sarees carry the Silk Mark. WhatsApp help links and a WhatsApp number sit alongside, so the chat is never more than a tap away. The footer carries a monthly newsletter sign-up, embedded Instagram reels and a link to the brand's Google reviews, plus help pages for order tracking, FAQ, shipping and returns, and a saree care guide.
How the work ran
A store at Ryzenforge runs in phases with a fixed price before each one starts: a scoping call, a one-page scope both sides sign off, 70 percent to start, design agreed before code, the build, then testing on real devices with three revision rounds. At launch the remaining 30 percent is paid and the source code and every account are handed over. Hosting, backups, monitoring and support continue under a monthly fee, with a person on WhatsApp when something needs changing.
The result
A saree brand with a store in its own name, its catalogue, accounts, payments and delivery in one place, and WhatsApp kept for the conversations that sell sarees. The footer credits the build to Ryzenforge.
What runs it
Next.js with optimised images, hosted in the client's name, payments through UPI, cards and net banking.
An online store from Ryzenforge today is from Rs 1,20,000: catalogue, WhatsApp ordering, payments, delivery, billing and stock, with an admin panel, in four to six weeks. Online store development has the full scope and prices, and Store Manager at Rs 5,000 a month if you want us to run it.


